MVPARC
Case Study Background

E-Commerce & Operations

Case Study

Style n Homes

An end-to-end online store for a home and interiors brand, with a custom back-office system that handles thousands of products and automates orders, stock, and shipping.

DevelopmentE-CommerceDesign

The Challenge

A storefront that's also a back office.

Off-the-shelf store builders couldn't handle this brand's large, fast-changing catalogue. They needed a fast website for shoppers and a custom back-office system that could bulk-upload thousands of products, keep stock accurate, and handle payments and shipping automatically — without slowing the site down or hurting their search rankings.

Our Mission

"Build an online store that's effortless for customers to shop and just as easy for the team to run behind the scenes."

The Process

How we approached it.

Phase 1

Fast Storefront

We built a quick-loading store designed to rank well on Google and convert mobile shoppers.

Phase 2

Custom Back Office

We built an admin system for bulk product uploads, automatic categorisation, and live stock syncing.

Phase 3

Payments, Shipping & AI Imagery

We connected payment and shipping providers and used AI to stage product photos in realistic room settings.

Technology Stack

Next.jsNode.jsPostgreSQLAWSPayment GatewayGenerative AI Imagery

Core Solutions

Form meets function.

Bulk Product Management

Staff can upload thousands of products at once, with automatic categorisation and stock syncing — turning days of manual data entry into minutes.

AI-Generated Product Imagery

Instead of expensive photo shoots, we used AI to place products in realistic, attractive room settings — at a fraction of the cost and time.

Automated Payments & Shipping

Checkout, payment, and shipping rates all run automatically, including accurate delivery costs based on size and destination.

Built for Search

Clean structure, fast loading, and proper SEO foundations help the store show up when people search for home and interior products.

The Impact

A store that runs itself.

The custom back office removed hundreds of hours of manual work, while the fast, search-friendly storefront brought in steady organic traffic. The team can now manage a huge catalogue with a small crew.

12,000+

Products Managed

~85%

Manual Work Saved

+320%

Organic Traffic Growth

99/100

Page Speed (Lighthouse)

"MVPARC didn't just build us a beautiful website — they built the whole system that runs our business behind it. The bulk uploads and AI product photos have been a game-changer."

Director of Operations

Style n Homes

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